Beers and Baits
During my time at the University of South Carolina as a visual communications student, I created many projects in my classes and grew my understanding of design, typography, color theory, and photography. The work below ranges from brand guides to illustrations, documentaries, and infographics.
Beers and Baits
Winner of 2018 Student Special Judges Addy Award
These beer cans feature hand-drawn fish illustrations and clever names that play into the fishing theme for Beers and Baits. The
cans, once again, have free-flowing, organic shapes that tie them to the identity system.
Styled shoots
Each quarter AMW plans a styled shoot focusing on the top trends of the season. Our market research helped prepare us to create our retro inspired shoot for the fall of 2020. I worked with local vendors to get specialty items, like place cards and roller skates, for this shoot. On the day of the shoot, I assisted the photographer, made place settings and photo backdrops, and created content for our Tiktok and Youtube. The following are photos I took at the shoot.
